Jay Z Video Puts Hip-Hop And Art Back In The Same Room
The summer of 2013 has largely been about rapper/music mogul/sports agent Jay Z. Even without a real radio hit, he’s remained at the center of the conversation with his #newrules approach to marketing his latest studio album, Magna Carta Holy Grail. The opening salvo was a 3-minute Samsung ad announcing the album title and release date that first appeared during Game 5 of the NBA Finals. The phone company bought a million copies of the album (most likely before it was even done), the RIAA changed their rules about bulk corporate buys and Jay Z went platinum before a single consumer had the chance to run out to the record store.
The video for “Picasso Baby” — sorry, “Picasso Baby: A Performance Art Film” — was shot at Pace Gallery in New York City’s Chelsea in July, with a backdrop of adoring fans, famous actors, fashion designers and artists. They ring the room while some of those in attendance step up and interact with Jay as he performs the song. It’s a version of Marina Abramovic’s performance art piece “The Artist Is Present,” which she put on three years ago at the Museum of Modern Art. Except she was silent. Jay is not, and the energy, at least as captured by the video, is at 11.
Some of my photos from a short jaunt up to the Eastern Sierras this past weekend.
Take old videogame ‘Paperboy, add Oculus Rift VR headset, a Kinect and a bicycle for an immersive retro experience - video embedded below:
PaperDude VR is built in Unity with 3D assets created in 3D studio and textured in Photoshop. The KickR sensor detects the speed of the bike and has the ability to provide programatically controlled resistance. The KickR communicates speed and cadence through bluetooth to a nearby iPad which updates our app over OSC.
The Oculus Rift VR headset lets you look around your scene in a full 360 degrees and allows you to focus your newspaper aim. The Kinect controller tracks the positions of your hands and arms, and detects the paper-throwing gesture.
Created by Globacore, more can be found at their website here
"if you’re ready to suck the bloody marrow out of this bone called life…we’re ready for you."
This is Backcountry (by BackcountryVIDEO)
This is the group of outdoor crazy maniacs I work with, both outdoors and in office. Work hard to play hard.
get after it folks.
dance + projection mapping 1 (MIKIKO + elevenplay + Rhizomatiks)
Video embedded below:
Direction: MIKIKO + Daito Manabe
choreography and led jockey: MIKIKO
visual: Daito Manabe
computer vision: Satoru Higa
led support: color kinetics japan
supported by Rhizomatiks and YCAM